by Kevin Krason | Jul 15, 2013 | Business Strategy, Techniques
In a recent post that was written by Ilya Pozin, Founder of Ciplex, a full-service interactive agency, Ilya discussed the changes in the budgeting and proposal processes when it comes to website development and why clients shouldn’t be asking for a quote when...
by Kevin Krason | Jun 5, 2013 | Business Strategy, Web Marketing
In today’s world, not unlike that of the pre-internet era, first impressions are always important when meeting with clients/customers, but now instead of the firm handshake and eye contact, companies are looking at your online brand presence. Clients and customers are...
by Kevin Krason | May 29, 2013 | Business Strategy
As marketers, we are always looking to reach the largest amount of our target demographic with the lowest amount of money that we are given to ensure better return on investment for both our clients and our business. With all the specialty ad networks and campaign...
by Steve Sanchez | Dec 16, 2010 | Business Strategy, Techniques
So, you’re planning a new site. Not like your current site where the last update was two years ago touting something that is now woefully out of date, but something with an actual content strategy, frequent updates, and consistently fresh content to lure in...